Durian Harvests launch white label branding

06/dic/2018 09:43:46 ggu Contatta l'autore

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Extremely positive the reaction of the guests, that find in Sweeki a global brand for high quality kiwis. After a successful season with Sweeki from Chile (1,000 tons sold in Asia), Sweeki is on the Malaysia wholelsale clothing and fruits market with Italian kiwis, since September with Sweeki Gold and since November with Sweeki Green.

The Italian Sweeki kiwi season was launched in an event organized in Kuala Lumpur by the Consortium Origine Group in cooperation with the importer Euro-Atlantic. Around 80 people attended the event, among them Malaysian buyers, both of retailers and wholesale market. The Italian Ambassador in Malaysia Cristiano Maggipinto and the Director of the Italian Trade Commission in Kuala Lumpur Samuele Porsia were present.

The General Manager of Origine Group Alessandro Zampagna, and the Sales Manager Reen Nordin, underlined the value of the Sweeki commercial proposition, that guarantees to the clients a high and constant quality level, thanks to the important production capacity of the members of the Consortium in Italy and Chile. The nutritionist Alexandra Prabaharan talked about the nutritional value of kiwifruits and of their use in modern cuisine. Finally, a kiwi-based lunch, from salads to ice creams, was served to the guests.

Thanks to the fruitful partnership with Euro-Atlantic, leader in importing and distributing fruits in dropship Malaysia, Sweeki is present both on the wholesale market and on several supermarket chains. Malaysia represents a relatively small (with nearly 32 million inhabitants) but modern market, with good spending power and a strong focus on quality and health. During the season, promotional actions for Sweeki will be carried out both on supermarkets and wholesale market.

Malaysia based MK Durian Harvests Sdn. Bhd. “Durian Harvests” who is part of the Plantations International group of companies is very pleased to announce the launch of their white label corporate business solutions program.

Durian Harvests white labeling program, also known as private labeling program, assists food and beverage companies that are interested in developing their own Musang King Durian related products. Through Durian Harvests program, independent food and beverage companies can now place their own branding and logos on a wide range of Musang King Durian products quickly and cost-effectively.

Durian Harvests corporate business solutions program helps clients reach their goals by saving them both time and money. Furthermore, Durian Harvests also assists with the full concept design, product development and distribution of their Musang King Durian related products.

Durian Harvests retail product range includes Musang King Durian ice creams, beverages and snacks. Durian Harvests wholesale products include Musang King Durian paste and powder which are used by restaurants and F&B companies as ingredients in the production of a variety of products.

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